For franchise development and sales teams

The franchise sales CRM that runs inside your Microsoft 365

Every candidate, every stage, one pipeline — with FDD receipts, territory assignment, and franchise fees tracked in the same record. No separate login, and no candidate data sitting on another vendor's cloud.

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Why franchise candidates go cold between systems

Franchise development runs on follow-up speed and nothing else comes close. But when the pipeline is split across a generic CRM, a broker’s spreadsheet, someone’s inbox, and a shared drive, candidates go quiet in the gaps.

Nobody decides to let a lead go cold. It happens on a Tuesday, while three people each assume someone else has replied. By the time anyone notices, the candidate has talked to two other brands and signed with one of them. A qualified candidate lost that way costs the franchise fee plus every year of royalties that would have followed it.

Every lead gets a timely follow-up

Everything franchise development touches, in one record

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Secure lead portal

capturing inquiries from your site, your brokers, and your shows into one pipeline

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Prospect profiles

holding contact details, notes, and full interaction history in one record

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Sales funnel and lead status tracking

across stages configured to your development process, not a generic sales funnel

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Lead source, category, and referral tracking

you see which broker or channel produced the candidate and what it turned into

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Franchise division and territory assignment

so leads route to the right owner with accountability attached

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Candidate journeys and call logging

every call, email, and touchpoint timestamped

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One-click lead actions

email, task, and call logged without leaving the record

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Bulk actions and advanced filtering

by owner, source, status, date, or duplicates

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FDD receipts

and franchise fee management tracked against the candidate record

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Sales and marketing

drip campaigns so follow-up doesn't wait on someone remembering

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Microsoft Teams integration

start a Teams conversation from any lead record

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Bidirectional Dynamics 365 synchronization

with end-to-end field mapping, so franchise sales activity, opportunities, agreements and campaigns stay consistent across both surfaces

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AI-powered dashboards

and reports surfacing pipeline health and conversion trends

Available as add-ons: DocuSign for FDD and agreement e-signature, SMS and phone integration, credit and background check reports.

The FDD paperwork lives in the candidate record

Most CRMs sold to franchisors were built for software sales and then relabeled. You can tell because there’s nowhere to put a Franchise Disclosure Document receipt.

HolaTeams tracks FDD receipts and franchise fees against the candidate they belong to, alongside the territory they’re buying and the agreement they signed. When a development director needs to prove who received what and when, it’s in the record rather than in an email thread.

Signed on Friday, onboarding on Monday, nothing re-typed

This is where most franchise CRMs stop, because they end at the signature. In HolaTeams, one click converts a qualified lead into a franchise record in Data Admin. The onboarding wizard picks it up, the opening plan builds against it, and eighteen months later the royalty invoices trace back to the same record.

"We already have a CRM"

Almost every brand we speak to does — usually a general sales CRM that was never built for franchise development, that operations can't see into, and that stops dead at the signature.

The question isn't whether you have a CRM. It's whether yours knows what happens next. HolaTeams covers the lifecycle from first inquiry through royalty collection, and it runs on the Microsoft 365 you already pay for.